What is Video On Tap?

Video On Tap is a great way to make video content affordable for your business, it is regular and relevant content produced for your business in a cost effective way, it allows you to spread the cost of video over the year.

It is a great way to react to opportunities, trends and events in your market and will allow you to produce regular up to date video content for your social media feeds or your website, aligning perfectly with your content marketing strategy.

Not only will it allow you to populate your feeds and website with regular engaging content but It will also allow you to communicate on a more personal level with your audience and build trust.

“After watching a video, 64% of users are more likely to buy a product online.”

Video content will also help to improve your search engine ranking position, and regular video will also help to make people more receptive to your brand and help to make your brand more memorable.

“Enjoyment of video ads increase purchase intent by 97% and brand association by 139% .”

How could I use regular video content to benefit my business?

Not sure how you could use Video On Tap? – Below we have laid out a few of our most common requested films from our clients

  • Client testimonials
  • How to/Quick tip videos
  • Meet the team videos
  • Event Filming
  • Staff training videos
  • 360 degree tours
  • Company profile videos
  • Seasonal promotions
  • Product reviews
  • Product demonstration videos

We all know starting or signing up to a new gym can be scary! So here is an example of how our client the Fitness Unit used Video On Tap to provide an introduction to their gym, staff, the environment and what they have to offer to help their target audience feel at ease.

How do I get regular video content?

Easy peasy!

  1. Pick the package that best suits your needs and budget.
  2. All packages include an initial consultation to establish what you want video to achieve for your business. Once we’ve chatted to you about your goals, you can dip into your time whenever you need it.
  3. Get set to wow your target audience with clarity, creativity and impact.
  4. Pay a set monthly amount to spread the cost of a year’s worth of video production time.

Want to know more? You can visit our page dedicated to Video On Tap which includes full product details and pricing.

Credits:
Statistics taken from
http://blog.hubspot.com/marketing/video-marketing-statistics

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