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Why you shouldn’t write a script for your marketing video

by Adam | Sep 27, 2016 | Video marketing, Video Production

In the first in a series of video production tips, Jim from Green Spark explains why sometimes it’s actually better not to have a script when you’re standing in front of a lens.     *Video Transcript* When making a video to promote your business...
How to be Better at Video Marketing than Starbucks – Branded Viral Video of the Week

How to be Better at Video Marketing than Starbucks – Branded Viral Video of the Week

by Jim Cliff | Sep 26, 2016 | Video marketing, Video Production

On September 6th, Starbucks released a branded web series – a collection of videos featuring inspirational stories, which don’t even mention coffee.  Collectively they’ve had millions of views and garnered a lot of press.  What can we marketers learn...
Why Video On Tap is perfect for your content marketing strategy

Why Video On Tap is perfect for your content marketing strategy

by Adam | Sep 13, 2016 | Video marketing, Video Production

What is Video On Tap? Video On Tap is a great way to make video content affordable for your business, it is regular and relevant content produced for your business in a cost effective way, it allows you to spread the cost of video over the year. It is a great way to...

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