by Jim Cliff | Feb 6, 2020 | Video marketing, Video Production, Youtube
Didn’t the Kansas City Chiefs win the Super Bowl? Ok, yes, technically the Chiefs beat the 49ers on Sunday, but just as important as the big game are the big ads that companies pay as much as $160,000 per second to run during the game. As one of the biggest TV... by Jim Cliff | Dec 13, 2019 | Video marketing, Video Production, Youtube
The ad that started it all It’s the time of year for ads about people giving each other gifts, and high-end exercise bike company Peloton released their Christmas ad on November 21st: It lived quietly and happily on the internet for about ten days without making... 
by Adam | Jun 20, 2018 | Video marketing, Video Production, Youtube
In this webinar Jim Cliff, Green Spark’s resident video producer & video marketing expert, guides you through how to create a fully optimised business YouTube channel in under an hour! Join us on Wednesday 11th July at 11:00AM BST to find out more. Webinar... 
by Jim Cliff | Jun 13, 2018 | Video marketing, Video Production
High street bakery chain Greggs knows how they’re viewed by the British public. Cheap fast food, better known for their steak bakes and sausage rolls than their sandwiches. Not exactly up-market or healthy. Confident that their food was better than their... 
by Jim Cliff | Jan 9, 2018 | Video marketing, Video Production
A little over 5 years ago, Metro Trains in Melbourne created one of the most entertaining PSAs of all time: The video was an instant, massive hit, spawning an app, a game, a hit song, a childrens’ book, more videos and over 160 million views on YouTube. More... 
by Jim Cliff | Jul 24, 2017 | Video marketing, Video Production
Toyota are busily promoting their new C-HR with a few different video campaigns. One involves a pairing with a really popular YouTube channel: Bad Lip Reading. What did they do right? Bad Lip Reading has over 6 million subscribers for their funny, irreverent...